EEMA Building communications for your music project: episode 1

Speaker: Christian Holl Buhl

Christian is a managing Partner at Hamburg-based music PR, marketing and consulting agency FACTORY 92. An agency he co-founded in 2013. Before starting FACTORY 92 Christian worked 5 years for MXD – Music Export Denmark and SPOT Festival being responsible for Denmark’s showcases at events such as SXSW and Reeperbahn Festival in the capacity as International Strategy Manager. Christian is thus an experienced music industry professional with rich experiences in the fields of promoting and marketing bands, festivals, tours, recorded releases and showcase events. Next to the agency work Christian feeds his passion for music via his small label MASSIVE 92 and band DEAD STAR TALK.

Episode: 1 How to build a good promo for an upcoming album?

Are you ready to launch your next album and take the music world by storm? Then you’ll need a solid plan in place to ensure success. First, timing is key – don’t leave things to the last minute. Make sure you have a strategy in place for at least a year, including a solid content plan for social media and visuals. Next, know your markets and build the right team, including PR partners and industry experts. And finally, don’t forget about funding – creating and promoting music can be expensive, so make sure you have the resources you need. 

Find more tips in the video, and you’ll be well on your way to a successful album launch that wows your fans and takes your career to the next level.

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